Oh, what an honor!

11th Jan 2018

We are so thrilled to be nominated for Nursing Mama's Favorite Bras category in the Cribsie Awards.This is one of the baby industries foremost resource and the companies featured include the best of the best in all baby products, including strollers, carriers and other baby essentials.Nominations and voting is up to mamas and we would love to have all of our Fairy Fans continue to support our little company by taking a moment to vote.Simply click here!Registration is quick an easy (less the
read more

Best all in one bra for Nursing and Handsfree Pumping review

3rd Oct 2017

Great review of our Arden All in one Nursing and Handsfree Pumping bra by our friends over at WireCutter magazine.Flattered to be the number ONE recommended all in one bra.To read the full review click below

Best Bras for Pumping Moms

8th Aug 2017

Thanks to our friends at Well Rounded for including us in their roundup of best Pumping Bras for Moms.We didn't miss the fact that our Ayla bra is the ONLY all in one for nursing AND handsfree pumping on the list!Wooohooo! 08.04.17Best Bras for Pumping MomsThe best bra picks for pumping moms.When it comes to breastfeeding and pumping, function and comfort supersede fashion when it comes to prioritizing. That said, checking all three boxes would be a home-run for new mama’s so we don’t completel
read more

WBW EPIC giveaway, hosted by Sarah Wells and including over $3,000 in prizes

3rd Aug 2017

In honor and celebration of World Breastfeeding Week (August 1-7, 2017), we are so excited to partner with Sarah Wells Bags to bring you the 4th Annual "Epic" World Breastfeeding Week Giveaway + Facebook Live Party! This year, we've got another $3,000+ in prizes, and three lucky mamas will each take home a prize bundle of their own valued over $1,200 each, including a $50 shop credit to so you can select your bra of choice (in Bundle #
read more